I am an Assistant Professor of Marketing and a graduate field member of Computer Science at Cornell University. I lead the Data Analytics Group (DAG). You can reach me at emaadmanzoor@cornell.edu.

Research interests: human-algorithm interaction, co-creation, and alignment; causal inference and natural language processing.

Teaching: NBA 4920/6921: AI for Marketing.

Prospective students: See this page.

Funding acknowledgements: My research group is grateful for funding from the Cornell Center for Social Science (awarded amount: $22,392), American Family Insurance (awarded amount: $94,575), the Johnson School Faculty Curriculum Development Award (awarded amount: $11,000), and OpenAI (awarded amount: $5,000 in API credits).

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